Sunday, January 9, 2011

Self-pub or not? that is the question.

There has been a lot of buzz in the last few days (the one I was studying for my MBA's exams, sorry posting late) over the issue that regarding self publishing for authors. This has been a good road to several. And it is growing. This is a hard thing for the publishing industry due to the lack of authors that they could experience. Digital books and self publishing trend has grown so much in the last year that it has become an important issue over the industry. In fact, it has become so important that it is a topic you hear all over the business.

I think that there is a change, a dramatic change in the way the Publishing Industry is and will be conducting its business. It is illogic not to think about it. but it is also understandable the both sides of the story. Right now we are swinging to the other side of the court, a side where all "traditional publishing" is bad, is like AC/DC puts it a "Highway to Hell". All the self-publishing industry is the best way to do business, and to use Led Zeppelins words it is a "Stairway to heaven".

But as I think and as it has been showed all around the world and all through History, the tendency to strive in one side, being away of the center can be a dangerous path, the best way is to be near the center,. So this new tendency will linger, for a while on this side of the court, and it then will go to the other side, but less far from the center as "traditional publishing" is, and this will be the game for a while, until, both sides conceal and find the best way.

I do think that this side of the court, self-pub side, is the best way, but it cannot satanize the publishing world. I think that publishers are needed, but they have to change the way they do business. It was hear all over the industry that a writer does not do a book, it is a Publisher. Right now I think that the one that makes a book is the client, the one who buys the book, the reader. At least that is what it has been showed with self-pub digital books. And if you do not believe me, you could see the numbers that writers like JA Konrath and Amanda Hocking are posting of they sales of eBooks.

I am not a writer, I am an avid reader, I do love reading, I will love to become a writer, this is my path on becoming one. I think that the eReaders have change dramatically the way we see books, and also I do think that it is a good way that the reader, who is the one who spends the money has to have control, not a money full marketing campaign that just makes expensive the book and gives less royalties to the writer.

So go ahead se the numbers posted by JA Konrath and Amanda Hocking in their blogs, and you will see   what is the power of the reader. As a hint, see the December numbers of Amanda. WOW. Congrats Amanda. This are two news names that help us look further and do not look the other way, keep up the work. It is possible. And writers starting in this, like Aaron Niz, will prevail. Keep the faith, so I will also.

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